xm411.com - Mitsubishi Enters Into Agreement With SIRIUS

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special_attention
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Mitsubishi Enters Into Agreement With SIRIUS

Mitsubishi Motors North America Enters Into Agreement With SIRIUS Satellite Radio
Monday March 7, 8:01 am ET
- SIRIUS First Available as Factory Installed Equipment on All-New 2006 Raider

NEW YORK and CYPRESS, Calif., March 7 /PRNewswire-FirstCall/ -- Mitsubishi Motors North America today announced an exclusive agreement with SIRIUS Satellite Radio (Nasdaq: SIRI - News) to offer satellite radio as a factory-installed option in various Mitsubishi models.
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(Logo: http://www.newscom.com/cgi-bin/prnh/19991118/NYTH125 )

The first SIRIUS factory-installed option will appear in the 2006 Mitsubishi Raider. The midsize truck, which was recently unveiled at the North American International Auto Show in Detroit, will be available in dealer showrooms in the fall of 2005.

"Mitsubishi Motors is pleased to offer premium satellite radio programming from SIRIUS first on the all-new Raider, one of our flagship vehicles," said David Schembri, Executive Vice President of Sales and Marketing. "As part of our dedication to developing vehicles that are fun to drive, we are committed to making this unparalleled entertainment experience available across the Mitsubishi product line."

SIRIUS will come standard with the Mitsubishi Motors' Premium Audio System package. All 2006 and 2007 model year SIRIUS-equipped vehicles will include a six-month, pre-paid subscription service and free activation.

Mitsubishi drivers will be able to enjoy more than 120 channels of digital-quality programming including 65 channels of commercial-free music, plus more than 55 channels of news, weather, traffic, information, comedy entertainment and sports, such as the entire NFL live "play-by-play" game lineup; NBA games and college sports from the top schools in the country.

"Mitsubishi buyers can look forward to the exciting opportunity of outfitting their vehicles with the best in satellite radio programming from SIRIUS," said Doug Wilsterman, Senior Vice President and General Manager OEM Division for SIRIUS. "SIRIUS will make the Mitsubishi driving experience all that more pleasurable."

Following the 2006 Raider, Mitsubishi Motors plans to offer SIRIUS as a factory installed option in three additional models for the 2007 model year.

http://biz.yahoo.com/prnews/050307/nym036_1.html

Mon Mar 07, 2005 8:19 am

Oberlyn
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Joined: 19 Feb 2004
Posts: 380

quote:
SIRIUS will come standard with the Mitsubishi Motors' Premium Audio System package. All 2006 and 2007 model year SIRIUS-equipped vehicles will include a six-month, pre-paid subscription service and free activation.

That is the actual big deal of this one.

Alot of people do the premium package for the better gear or speakers and now Sirius will be standard in that package.

That is good news.

Mon Mar 07, 2005 8:26 am

Capn
I sleep here

Joined: 08 Feb 2004
Posts: 5232

Its good that these small car companies are getting on board - creates more subscribers and word of mouth. Better it had been with XM, but this is still a plus for the industry. But they only have about 2% of the industry sales.

I hope XM announces Hyundai soon.

Mon Mar 07, 2005 9:50 am

ryans
XM411 Freshman

Joined: 07 Dec 2004
Posts: 31

Doubt it. Hyundai will probably go with SIRIUS. DaimlerChrysler, Mitsu and Hyundai are all partners (Global Engine Alliance).

Mon Mar 07, 2005 10:08 am

Capn
I sleep here

Joined: 08 Feb 2004
Posts: 5232

If Sirius were selling camshafts you might have a point there.

Mon Mar 07, 2005 10:21 am

JML
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Location: Washington, DC

All the car makers have various alliances on this, that, or the other. GM and Ford build transmissions together. So what.

Mitsubishi, however, is owned in large part by chrysler.

Mon Mar 07, 2005 10:24 am

ryans
XM411 Freshman

Joined: 07 Dec 2004
Posts: 31

Chrysler holds a 10.5% stake in Hyundai. Mitsubishi holds a 4.8% stake. DaimlerChrysler owns 37% of Mitsu.

All three have held hands for a very long time.

Mon Mar 07, 2005 10:51 am

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		Author	Thread
		special_attention I sleep here Joined: 09 Feb 2004 Posts: 2177	Mitsubishi Enters Into Agreement With SIRIUS Mitsubishi Motors North America Enters Into Agreement With SIRIUS Satellite Radio Monday March 7, 8:01 am ET - SIRIUS First Available as Factory Installed Equipment on All-New 2006 Raider NEW YORK and CYPRESS, Calif., March 7 /PRNewswire-FirstCall/ -- Mitsubishi Motors North America today announced an exclusive agreement with SIRIUS Satellite Radio (Nasdaq: SIRI - News) to offer satellite radio as a factory-installed option in various Mitsubishi models. ADVERTISEMENT (Logo: http://www.newscom.com/cgi-bin/prnh/19991118/NYTH125 ) The first SIRIUS factory-installed option will appear in the 2006 Mitsubishi Raider. The midsize truck, which was recently unveiled at the North American International Auto Show in Detroit, will be available in dealer showrooms in the fall of 2005. "Mitsubishi Motors is pleased to offer premium satellite radio programming from SIRIUS first on the all-new Raider, one of our flagship vehicles," said David Schembri, Executive Vice President of Sales and Marketing. "As part of our dedication to developing vehicles that are fun to drive, we are committed to making this unparalleled entertainment experience available across the Mitsubishi product line." SIRIUS will come standard with the Mitsubishi Motors' Premium Audio System package. All 2006 and 2007 model year SIRIUS-equipped vehicles will include a six-month, pre-paid subscription service and free activation. Mitsubishi drivers will be able to enjoy more than 120 channels of digital-quality programming including 65 channels of commercial-free music, plus more than 55 channels of news, weather, traffic, information, comedy entertainment and sports, such as the entire NFL live "play-by-play" game lineup; NBA games and college sports from the top schools in the country. "Mitsubishi buyers can look forward to the exciting opportunity of outfitting their vehicles with the best in satellite radio programming from SIRIUS," said Doug Wilsterman, Senior Vice President and General Manager OEM Division for SIRIUS. "SIRIUS will make the Mitsubishi driving experience all that more pleasurable." Following the 2006 Raider, Mitsubishi Motors plans to offer SIRIUS as a factory installed option in three additional models for the 2007 model year. http://biz.yahoo.com/prnews/050307/nym036_1.html
		Mon Mar 07, 2005 8:19 am
		Oberlyn I live Here Joined: 19 Feb 2004 Posts: 380	quote: SIRIUS will come standard with the Mitsubishi Motors' Premium Audio System package. All 2006 and 2007 model year SIRIUS-equipped vehicles will include a six-month, pre-paid subscription service and free activation. That is the actual big deal of this one. Alot of people do the premium package for the better gear or speakers and now Sirius will be standard in that package. That is good news.
		Mon Mar 07, 2005 8:26 am
		Capn I sleep here Joined: 08 Feb 2004 Posts: 5232	Its good that these small car companies are getting on board - creates more subscribers and word of mouth. Better it had been with XM, but this is still a plus for the industry. But they only have about 2% of the industry sales. I hope XM announces Hyundai soon.
		Mon Mar 07, 2005 9:50 am
		ryans XM411 Freshman Joined: 07 Dec 2004 Posts: 31	Doubt it. Hyundai will probably go with SIRIUS. DaimlerChrysler, Mitsu and Hyundai are all partners (Global Engine Alliance).
		Mon Mar 07, 2005 10:08 am
		Capn I sleep here Joined: 08 Feb 2004 Posts: 5232	If Sirius were selling camshafts you might have a point there.
		Mon Mar 07, 2005 10:21 am
		JML I sleep here Joined: 07 Feb 2004 Posts: 2478 Location: Washington, DC	All the car makers have various alliances on this, that, or the other. GM and Ford build transmissions together. So what. Mitsubishi, however, is owned in large part by chrysler.
		Mon Mar 07, 2005 10:24 am
		ryans XM411 Freshman Joined: 07 Dec 2004 Posts: 31	Chrysler holds a 10.5% stake in Hyundai. Mitsubishi holds a 4.8% stake. DaimlerChrysler owns 37% of Mitsu. All three have held hands for a very long time.
		Mon Mar 07, 2005 10:51 am